Handling PR Disasters at Your Firm in the Digital Age

News—particularly unflattering news—spreads quickly in today's digital marketplace. A response plan and a strong grasp of traditional, alternative and social media is imperative for any firm, large or small. This presentation will discuss the new age of reputation management, using the example of a mid-sized firm and how it was able to quickly mitigate an unimaginable PR disaster. This presentation will also discuss how to prepare for and respond to PR disasters and other issues that can affect your firm’s reputation.

This CLE is approved for credit through March 30, 2020.

Susan Evans, Founder/CEO of Evans Larson Communications

CLE Credits:
1.0 Standard CLE Credits approved | Event Code: 255406

MSBA Members:  $29.95
Non-MSBA Members:  $64.95



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